primeshop.ee is a curated beauty destination based in Estonia — created for those who appreciate refined rituals, premium formulas, and effortless elegance.

We select brands with a clear identity: sensorial body care, sophisticated fragrances, and high-performance skincare that turns everyday routines into moments of calm and pleasure.

What you’ll find at primeshop.ee

• Carefully curated premium beauty & fragrance

• Limited selections and seasonal discoveries

• Aesthetic gifting — for yourself or someone special

Our approach

We value quality, authenticity, and thoughtful choices. Our assortment is built around products we genuinely believe in — timeless, sensorial, and beautifully made.

Brands we love

You’ll find a selected range from La Sultane de Saba and other premium beauty labels — chosen for their signature scents, textures, and ritual-inspired experience.

Partnership & wholesale

If you represent a boutique, salon, or brand and would like to collaborate, contact us at info@primeshop.ee.

Thank you for visiting primeshop.ee — where beauty meets atmosphere, and details matter.